Microblogging is a form of blogging, but its content is smaller/shorter ( Twitter is one form of micro-blogging). Microblog entries might be an update about a person’s day, a photograph, a message sent to another microblogger, a quote of the day, or an informative link about a subject they think other people might be interested in. Some microblogging services offer features such as privacy settings, which allow users to control who can read their microblogs, or alternative ways of publishing entries besides the web-based interface. These may include text messaging, mobile apps, E-mail, and others.
Why do this?
One great application of microblogs is to ‘working out loud‘ to enhance collaboration within an organization. It can increase opportunities to share information and help discover and utilize expertise within the workforce. Some microblogging services such as Socialcast and Yammer, have privacy settings, which allow users to easily limit access to only the members of your organization. Also known as Enterprise Social Networks (ESN), options like these focus on the use of online social networks or social relations among people who work in the same organization and/or share business interests.
Watch this brief video from Socialcast to see how it works.
ASTD has a great community that is hosted on Yammer. Come join us in the ASTD Instructional Design Network.
My very favorite illustration of how new approaches like this can make life better is this video from Kevin Jones.
- Use Yammer in Your Training Programs
- 7 Things You Should Know About Microblogging
- Some representative tools include: Socialcast, Yammer, Jive & IBM Connections
- Does your organization have an ESN? Have you ever used an ESN tool?
- Do you see any potential benefits for your organization?
- How could an ESN improve collaboration?
- How do you think this sort of tool compares to traditional tools such as email?